Company FounderPierre SabbaghCo-founder & CEO Pierre builds the future of real estate through intuitive, AI-driven systems. Driven by a mission, on the clock and off - he sets lap times in sim racing.
Berkshire Hathaway Homeservices Fox & Roach partners with Roof AIBHHS Fox & Roach launches Taylor, an AI bot providing 24/7 personalized support and tailored property recommendations.Read more
Long & Foster partners with Roof AILong & Foster launches Holmes, a 24/7 AI bot providing personalized property recommendations and customer support.Read more
Berkshire Hathaway HomeServices Chicago gets Its own website chatbot, ElleElle, BHHS Chicago’s new website assistant, delivers personalized, real-time help across real estate, mortgage, and relocation services.Read more
Listing opportunities, poaching mortgage leads, and moreConvert buyers into sellers, win mortgage leads from competitors, and verify contacts for serious opportunities.Read more
Influenced recommendations, new email skin, and new Realtors campaignPromote your listings, highlight your Realtors, and deliver smarter property recommendations.Read more
Conversational lead forms, listing removal skill, and smart email processingTurn static lead forms into dynamic conversations, automate listing removals, and smartly process customer email replies.Read more
Mute option, parsable emails, and listing deduplicationMute bot notifications, get structured email data, and remove duplicate listings for better browsing.Read more
Last name detection, listing consent, and cross-selling lead contextCapture full lead info, gather listing consent, and provide richer context for smarter agent follow-ups.Read more
Coming soon listings, customer agent name, and chat failoverPromote coming-soon listings, capture customer agent info, and ensure chat works even during outages.Read more
Multi-family search, lead context when looking for a new agent, and new customer follow-upsExpanded multi-family search, better lead context, and new customer follow-ups to ensure every request is captured and addressed.Read more
Agent search improvements, spam filter, and a sticky bot muteBetter agent matching, stronger spam filtering, and improved bot mute behavior for a safer, smoother user experience.Read more
New metrics breakdown, advertising compliance, and moreImproved monthly reports, enhanced email compliance, and important bug fixes to give you clearer insights and smoother performance.Read more
Budget enhancements in search, area prefixes, and future showingsDiscover new upgrades: tighter budget search, area prefix support, and future showings for coming-soon listings.Read more
Pending listing actions, general inquiries, and custom areasBlock unqualified leads on pending listings, require detailed general inquiries for better routing, and map custom areas for your bot to recognize.Read more
Real-time property recommendations, advanced lead routing rules, and bot-on-agent websitesThree major updates: gated property recommendations for lead gen, smart rental filtering to save agent time, and AI bots for individual agents.Read more
New open house leads, behavioral navigation triggers, and SEO optimizationsConvert open house visitors into leads automatically, trigger bot skills based on page context, and boost SEO with optimized loading speeds.Read more
QuickBuy offers, first-time home buyers, and customers switching camps Three new bot capabilities: instant QuickBuy cash offers, first-time buyer identification, and strategic opt-ins for customers leaving competitors.Read more
The next chapter in real estate AI Roof AI pioneered real estate chatbots in 2016. Now we're pioneering true conversational AI with adaptive flows, multilingual support, and memory.Read more
100+ real estate keywords to improve your brokerage’s SEOLearn how to improve your real estate brokerage's SEO with over 100 targeted keywords for buyers, sellers, agents, and recruiting.Read more