Nurture potential clients

Keep your brokerage's brand present long after a visitor's first website visit. With automated property recommendations and follow-ups, you’ll re-engage leads the moment they’re ready to move.
How it works ->
Instructions
To make this component work with other components you must:
  1. Add a background color to the section div above ↑ this Timeline section. This is will help hide the progress line overflow.
  2. Add z-index-2 class to the section div above ↑ this Timeline section. This will ensure the oveflowing progress line from the Timeline section below ↓ is hidden underneath it.

Buyers browse and disappear

Most website visitors look around, click on a few listings, and leave.

You’re missing out on revenue opportunities

Agents don't have the bandwidth to track core service opportunities, like mortgages, letting them slip away unnoticed.

Entire customer journey

Go beyond browsing

Turn one-time visitors into repeat, ready-to-close clients. Roof AI keeps your brand top of mind long after the first visit and re-engages buyers right when it matters most.
Simple notifications and emails

Send alerts that feel personal

Roof AI learns from every search, click, and conversation then sends property updates tailored to each client's actual preferences. The results are higher open rates, more returning visitors, and higher lead intent before agents even step in.
Keep the conversation alive

Keep relationships and revenue growing

Roof AI doesn’t just stop at listings. It keeps clients engaged by introducing services like mortgages at the right time. Every return visit feels seamless, familiar, relevant, and revenue-generating.
In this ‘instant economy’, you need a solution that immediately addresses the user needs...
“We are a company built on luxury service, and this must extend to the digital space. In this ‘instant economy’, you need a solution that immediately addresses the user needs and wants while delivering a premium and personalized customer experience.”
Luke Trigwell
Chief Operating Officer, Harry Norman Realtors
Roof AI helped us convert hundreds of buyer leads...
"Over the course of 12 months, Roof AI helped us convert hundreds of buyer leads through showing requests on the brokerage’s corporate website. 7.5% of those ended up in closed transactions leading to a 10x ROI."
Will Stokes
See story
Chief Technology Officer, Briggs Freeman Sotheby's International Realty
Roof makes business happen...
"Roof makes business happen. It makes the consumer feel good and not pushed in any way until they’re ready. The focus of our company has always been on customer service and raising that bar, and Sunny has allowed us to ensure our customers are immediately engaged."
Ann King
Chief Operating Officer, Harry Norman Realtors
Roof AI has no doubt helped us rapidly expand our support of online consumers...
"In addition to experiencing an immediate increase in referrals vetted, we also learned quickly about the ability to introduce these consumers to other products and services including mortgage. Definitely excited to see how much Roof AI has meant to us down the road as we grow with them strategically."
Jonathan Cohen
See story
Vice President Relocation Services and Business Strategy, RealtySouth
We’re able to provide personalized assistance in real-time...
“We are excited to offer visitors to EdinaRealty.com another level of support in the home search or sale process. With Emma, we’re able to provide personalized assistance in real-time as a complement to our local customer care team and our market-leading Realtors.”
Greg Mason
Chief Executive Officer, Edina Realty Home Services
We seek out technology that delivers a great experience...
“We are, and always will be, a relationship-focused organization. Roof is another example of how we can utilize technology to enable and enhance the rich relationship between our agents and clients. We seek out technology that not only delivers a great experience, but that also integrates well with the tools that we already provide, all while having a positive and real impact on our bottom line.”
Jenni Bonura
Chief Executive Officer, Harry Norman Realtors
We needed a solution that would connect with customers the moment they entered our site...
"Roof AI allowed us to have the flexibility to create smarter search experiences, enhance our home recommendations, all the way to marketing our mortgage services on our website. The value that we managed to provide our customer translated in helping us achieve significant results in a short time period."
Jason Schmit
See story
Director of Business Development & Relocation, Woods Bros Realty
We chose Roof AI for its seamless integration...
“Consumer behavior and expectations have shifted, driven by the instant gratification model established by companies like Amazon. We chose Roof AI for its seamless integration with the MLS. When a consumer who values anonymity uses the chatbot to ask specific questions — like whether a house has electric or gas heating — the system pulls data from the MLS and provides immediate answers. This responsiveness builds trust and makes consumers more likely to engage with the brokerage.”
Dean Rouso
SVP Strategic Innovation, Baird & Warner
Roof elevates the customer experience and engagement on our website...
"Our digital presence and online customer experience is very important to us. Roof helps us elevate the consumer experience and engagement on our website by providing a personalized and tailored experience right from the moment that they interact with our brand, which translates into more business opportunities for Long Realty."
Kevin Kaplan
Chief Operating Officer, Long Realty
We've been seeing a steady increase in opportunities generated...
"With the help of Roof, we bring the best to our customers and support them through their homeownership journey, by personalizing the experience to each and every one of them. Roof has been live on our site for more than 6 months now and since its launch, we’ve been seeing a steady increase in opportunities generated every month."
Rajeev Sajja
See story
SVP Digital Marketing & Innovation, BHHS Fox & Roach
We enlisted Roof to provide a high level of personalized service...
"Our digital presence and online customer experience is very important to us. Roof helps us elevate the consumer experience and engagement on our website by providing a personalized and tailored experience right from the moment that they interact with our brand, which translates into more business opportunities for Long Realty."
Diane Glass
Chief Executive Officer, BHHS Chicago
We provide the best personalized experience by ensuring instant answers to buyers questions...
"The Keyes Company is thrilled for the launch of Roof. We will provide the best personalized experience, ensuring exceptional service and instant answers to buyer questions, keeping them engaged and fostering trust."
Wendi Iglesias
Chief Information Officer, The Keyes Company

Ready to better nurture clients?

Talk to our team and discover how Roof AI can transform your real estate operations.

FAQs

Got questions about nurturing clients with AI? We’ve got answers, or you can reach out to our team.

How does Roof AI know when to re-engage a lead?

Roof AI uses a first-party cookie (our lightweight pixel) to recognize returning visitors on your website. This allows the AI agent to follow their browsing behavior – which listings they view, what searches they repeat and automatically re-engage them with relevant property suggestions or follow-up messages at the right time. Roof is fully first-party and privacy-compliant.

Can property alerts be customized for each lead?

Yes. Each alert is dynamically personalized based on browsing history, saved searches, and recent behavior.

Does Roof AI handle email follow-ups too?

Yes. It can send chat and email updates to nurture clients across multiple channels. All communication are white-labelled to match your brand.

Will automated alerts feel generic or spammy?

No. Each message is tailored to the client’s preferences, making it feel personal and valuable not automated.

Can Roof AI promote our other services like mortgage?

Absolutely. It identifies contextually relevant moments to introduce complementary services and generate new revenue streams.