Company Team memberJack WoodwalkerGrowth Lead Jack turns bold experiments into predictable leads and sales. On weekends, you can find him roasting a hotdog over a campfire.
How Zillow Zestimate works: the science and AI behind it, and how it impacts your brokerageSee how Zillow’s Zestimate uses AI, what its error rates really mean, and how agents should explain it to clients.Read more
Real estate lead nurturing 101: touchpoints and timelines that convertBuild a follow-up plan for real estate leads with the right touchpoints and timelines, including scripts, cadence, and KPIs.Read more
6 steps to convert real estate leads for brokerages and teams6 step playbook to convert real estate leads: speed-to-lead, scripts, nurture cadences, and KPIs. Start closing more.Read more
Top real estate automation tactics and strategies in 2026: workflows that scale without feeling roboticReal estate automation tactics for 2026: lead routing, nurture sequences, listing workflows, and transaction ops – plus tools and KPIs.Read more
Real estate SEO: a basic guide for teams and brokeragesA practical real estate SEO guide for teams and brokerages: local rankings, content plan, tech fixes, and tracking. Build your plan now.Read more
31 real estate ads that work better (plus templates)Here are 31 real estate ads that convert across different formats, plus copy formulas and templates you can steal.Read more
AI for real estate brokers: a practical playbook for growthA broker’s guide to AI for recruiting, lead routing, marketing, compliance, and ops, plus tool ideas and a rollout plan for your brokerage.Read more
Real estate lead management: 2026 playbook for brokers and teamsMaster real estate lead management with workflows, top CRMs, and 2026 compliance tips. Boost response time and conversions by reading the playbook.Read more