Qualify and route mortgage leads automatically in chat

Surface hidden financing opportunities in your existing traffic and routes leads to the right person without any manual follow-up.

Most brokerages leave mortgage revenue on the table because that conversation never really starts. But buyers are already thinking about financing – they just need somewhere to ask. Roof AI opens that door in chat and turns passive visitors into qualified mortgage leads automatically.

Uncover financing leads you're already missing

Every buyer on your site is a potential mortgage opportunity. Roof AI identifies financing intent during the conversation by capturing pre-approval status, credit score range, down payment plans, and timeline – then routes that lead directly to your mortgage partner.

No extra traffic (or costs) needed

Roof AI surfaces these financing opportunities from the visitors you're already paying to acquire. That means no extra ad spend, no new landing pages – just more of your existing buyer traffic converting into mortgage conversations.

Leads that are ready

By the time a financing lead reaches your team, Roof AI has already done the hard work. Credit score range, down payment plan, pre-approval status, urgency – it's all there, so your specialist can skip the discovery stage and get straight to the conversation that matters.